For the final session of the workshop each student (or pair of students) would be expected to develop a case for an innovative feature, product or service in the form of a presentation to an appropriate developer (such as Gerald Hines) or service provider (such as Regus). The presentation will include a market analysis, a thorough description (but not design) of the proposed feature, product or service supported by a well argued and coherent business case justifying the innovation. Since the presentations will be given at the last class before an invited audience consisting of notable figures in the office development world, student ideas will have to be cogent, realistic and well worked out to grab attention. The standard of presentation and argument will need to be equally professional.
The build up to the final presentation will be in the following stages: